Consumers have an assortment of information sources available to them when making financial decisions. As information has become more readily available and less costly to access over time, the types of information that are relied upon by consumers have changed. Given that the choice of information sources can influence financial decision making, this article examines trends in the resources used by U.S. households when making financial decisions and specifically explores the sources most frequently used by life insurance policyholders.
Author: Cassandra R. Cole, PhD, is the Dr. William T. Hold Professor in Risk Management and Insurance and chair of the risk management/insurance, real estate, and legal studies department in the College of Business at Florida State University. She also serves as the director of the master’s of science in risk management and insurance (MS-RMI) program. Cassandra earned her PhD from the University of Georgia in 2002.
Author: Stephen G. Fier, PhD, is the Liberto-King Associate Professor of Finance at the University of Mississippi. Stephen earned his PhD from Florida State University in 2011 and he holds the Chartered Property Casualty Underwriter (CPCU) and Associate in Insurance Data Analytics (AIDA) designations.
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